Free social project Eat Seasonably.
It gives customers knowledge when fruits and vegetables are in season to help people enjoy them at its seasonal best.
Eat Seasonably is a sticker and online campaign supported by major supermarkets, food stores, cafes and restaurants. The maximization of agricultural production and the demand for always available products led to the spread of non-native crops, chemically treated or genetically modified. Food is closely related to the environment, nature, territory and the species that live in it, because the quality and the authenticity of food are linked with the agriculture and breeding.
The information campaigns and the nutritional education are promoting the change towards a sustainable development among the consumers, because each of us is directly involved and influenced by production system. Today it is necessary to renew the way in which the food theme is addressed starting from our choices.
Each fruit or vegetable has a prime time when it’s at its seasonal best. That means extra flavour, extra crunch, extra juiciness - all super-fresh and great value.